A&E’s new series Damien is using a very unusual approach to get noticed at Comic-Con.
A team promoting the upcoming horror series took to the streets Thursday alongside the religious protesters usually camped out across the street from the San Diego Convention Center. The teams are handing out stickers and pins with three sixes on them– a “mark of the beast.” They’re also distributing pamphlets that direct convention-goers to visit itsallforyou.com–a site that warns visitors “He is the only way to deal with the coming end,” which is not a far cry from some of the other religious-themed materials handed out at the convention every year.
