Country singer Jake Owen’s music includes all the elements of bro country: truck, beer and women, but he doesn’t care much for the term. Ever since the term ‘bro country’ first appeared in 2013, it seems like all people want to talk about when country music comes up. The debate continues over whether it is really a sub-genre, whether it’s good or bad and who fits in the category. But For artists like Owen, whose new single “Real Life” is pushing country into modern-rock territory, the conversation is getting old. However, the term now seems like it’s here to stay. The Cambridge Dictionary gave it an official definition in early 2015, and even Wikipedia has an in-depth page listing it as a true branch of country music, just like alt-country or country pop.