Universal’s Minions topped the domestic box office during its opening weekend, with its Friday’s $46.2 million North American haul ranking as the best opening day in history for an animated movie. But Minions isn’t just No. 1 at the box office. The trailer for the Despicable Me prequel is the most shared promo among highly-anticipated summer movies. According to data from social video advertising platform Unruly, the official Minions trailer, released in November, has been shared nearly 2.5 million times across Facebook and YouTube.
