As far as storytelling is concerned, immersive VR — the still-developing 3D platform that companies such as Oculus, Sony and Samsung are hoping to tap in to with their new lines of high-tech goggle gear — still has a long way to go. At this point in its evolution, it’s about where filmmaking was when the Lumiere brothers premiered The Arrival of a Train at La Ciotat Station in 1896. It’s a medium with huge potential — but nobody’s figured out what to do with it yet.
But filmmakers Felix Lajeunesse, 35, and Paul Raphael, 34, whose Montreal-based company, Felix & Paul Studios, just signed a multi-project, multiyear deal with Oculus to develop both original VR content and immersive experiences tied to Hollywood blockbusters — are about as far along in thinking through this technology’s future as anyone.