YouTube pioneer Michelle Phan, who built a business empire around her popular makeup tutorials, on Tuesday debuted a global online network devoted to beauty, fashion and lifestyle that features original series by her and other creators.
Phan launched the ICON network with Endemol Beyond, a premium channel network owned by Endemol Shine Group.
The company said the new network is available now in the United States and the United Kingdom and will roll out across Western Europe and Asia later this year.
Content also will appear on social media and be syndicated to other digital distributors.