It’s Taylor Swift’s world, and we’re just living in it. Not only is she taking over the pop charts with her new album 1989 , she’s taking the Internet by storm, too. Celebrities are already known for their huge social media followings, but Swift’s online presence is more than just a growing collection of fans. The 24-year-old country-turned-pop superstar has truly mastered the art of social networking, and her album and concert ticket sales aren’t the only thing that will benefit from her online strategies — your business can, too. Swift already has 46 million followers on Twitter, nearly 13 million Instagram followers and over 71 million Facebook fans. But where the star truly shines is on her latest social networking conquest: Tumblr.
