After two years of musical chairs among the hosts, the recent comings and goings have been met with a collective shrug.
Fred Armisen’s Saturday Night Live version of The View alum Joy Behar perhaps put it best: “Who cares?”
Through all the shuffles, ratings are down: Year-to-date, View is neck and neck with CBS copycat The Talk, averaging a 1.0 rating in the key demo of women 25-to-54, while ad revenue is down nearly 30 percent year-over-year.